Black Lapel Clothiers
Black Lapel is a New York based international made-to-measure suiting company that specializes in custom suits with guaranteed fits. Keenly aware of their customer base as a largely e-commerce business, Black Lapel employs a modern and clean aesthetic, as well as extremely approachable and educational methodologies to appeal to the both new and experienced customers to the sartorial scene. Black Lapel’s strategies also incorporated lifestyle guidance, helping their audience become their better self.